Originally from Bethesda, Maryland, I ended up in Jacksonville the way a lot of people here do. My dad was in the military, and this is where we landed. I got my start behind a camera doing videography, which is where I learned to look at a space and see the story in it. Eight years of marketing later, that’s still how I approach every listing.

I look at a listing the way a buyer does: scrolling on a phone, deciding in about a second whether it’s worth a closer look. My job is making sure the answer is yes.

As Director of Marketing for Terri Alphin Smith & Co., I lead the campaigns and listing content that connect buyers to homes across Onslow Bay, Stateside, and The Vineyards. Growing up in a military family, I know what it’s like to move somewhere sight unseen, so much of what I do is built for the buyer searching from three states away. Marketing a home is more than photos and a price. It’s how a buyer first falls for a place, and I take that seriously every time.